Mike has done it again! His Sale for Non-Sales People was a revelation and changed how we approach the sales process. The title Selling with Stories did give me some concern. However, this was quickly dispelled when the value of this technique was explained and demonstrated. The mechanics of taking a soft subject and formalizing it into a simple framework was expertly handled. Mike's friendly manner and inclusive nature enabled my fellow course attendees and myself to work through the process in a series of mini-workshops. A constructive review of our presentations was really useful - the learning has stuck. I regularly apply what I learned and appreciate how people favorably respond to a story narrative. I have recommended this course to friends and colleagues.

Malcolm Boyd , Owner @ Convergence Media Australia (CMA)